Windows 8 has officially launched and with it Microsoft’s grand plan to create a unified ecosystem across PCs, tablets and phones. It’s a huge bet for the software maker as it enters the tablet market and hopes to buck up sales of its phones.
The company has spent more than $1 billion on marketing its new flagship software, and related devices, but there are so many components to all of their products, including new additions like Windows Store, SmartGlass, their cross platform app and the launch of the all-in-one Xbox Music, that it can get confusing.
Windows 8 is Microsoft’s big attempt to tie together all of the disparate parts of its business into a unified ecosystem for users. One big addition is the Windows Store, a place where you can buy apps and programs for its devices.
Two of the most interesting additions are add-ons. Xbox Music, which is the company’s new music service, allows subscription, streaming or downloading to buy music. There is also Smartglass, which is an app that will interface with your Xbox and enable control of the system’s entertainment options, as well as adding a second screen experience to games. The neatest thing is that it’s cross platform and will be available for Android and IOs as well as Windows 8 devices. It’s an interesting strategy, showing that Microsoft is attempting a slightly more open approach than its competitors.
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