Apple Inc. (NASDAQ: AAPL)’s iPhones Still at the Top of the Smartphones Heap
The about-to-be-launched iPhone 5 by Apple Inc. (NASDAQ:AAPL) is being touted as the killer phone from the company and the last legacy of founder Steve Jobs, before he passed away last year.
The speculation surrounding the iPhone 5 is intense and we can safely say `unprecedented.' Actually this will be a major launch for the company since the iPhone 4 two years back - if we forget the iPhone 4S which did not feature any major changes from its predecessor apart from the voice assistant Siri.
Hence the anticipation over the iPhone 5, which is expected to be the game changer. When it comes to Apple the bar is always set higher with respect to innovation and features since it has reputation of giving consumers things which they did not even realise they wanted.
According to Forebes.com - "in spite of the exuberance around the launch, the opportunity to topple Apple’s smartphone dominance is now. Market-leading phones are most vulnerable at the end of their life cycle. Existing customers are ready to switch, and potential buyers are ready to consider other options."
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